Notebook
Field notes from the studio.
Practical writing for agents, developers and operators thinking about how 3D capture is changing UK property marketing. New posts roughly fortnightly.
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01
22 Apr 2026
Do virtual tours actually sell houses faster, or just look good in pitches?
An honest look at what the data says about 3D virtual tours, time-to-sale and viewing quality for UK estate agents in 2026.
estate agents virtual tours marketing -
02
8 Apr 2026
What virtual property tours actually cost in the UK in 2026
A plain-English breakdown of UK virtual tour pricing across Matterport, stitched 360s, video walkthroughs and Gaussian splats. Real numbers, no fudging.
pricing estate agents virtual tours -
03
25 Mar 2026
The best virtual tour software for UK estate agents in 2026
An honest 2026 comparison of Matterport, Giraffe360, EyeSpy360, Kuula, Polycam and Gaussian splat platforms for UK property marketing.
virtual tours estate agents tooling -
04
4 Mar 2026
Embedding splat tours on Rightmove and Zoopla without breaking anything
A practical guide to adding Gaussian splat virtual tours to your Rightmove and Zoopla listings, including the iframe gotchas and how branch admins can roll it out cleanly.
rightmove zoopla virtual tours -
05
12 Feb 2026
Gaussian splatting vs photogrammetry vs NeRF, in plain English
What the three competing 3D capture techniques actually do, what their outputs look like, and which one you should care about as an estate agent or developer in 2026.
technology gaussian splatting explainer